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social media

Tweaking something old does not create momentum.

I just finished listening to a two part podcast from the Andy Stanley Leadership Podcast on creating momentum. This...

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Is ROI Still Your Biggest Concern in 2011?

About two years ago I launched a poll on Twitter asking “What seems to be the largest barrier to hospitals enterin...

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Are You Social Where You Work?

How many of your Facebook friends are co-workers? How many times have you posted on, commented on, or “shared̶...

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What gives you the right to answer that?

Over the past week I have been getting notifications from a platform I signed up for a while back (and honestly forgot a...

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Remember Who You Are

In recent weeks I have spent time on a several new social networks like Sharecare and JUMO. It is very easy to get excit...

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Why Stockbrokers Would Make Good Social Media Consultants

“How do I get on the first page of Google?” “Here are 500 keywords what else do you need?” ̶...

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Hospitals need “More Cowbell” not Band Members

Hospitals need “More Cowbell” not more band members…. Content = Cowbell | Band Members = Platforms My ...

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Hospitals Should Use Social Media for … Marketing or Operations?

I guess because of the platforms social media has taken a marketing overtone. The hospitals who have launched social med...

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How to Make Your Physicians Blog

You don’t… A problem I am seeing from hospitals is their need for physician involvement, and the way they ar...

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