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Culture = Interaction… or lack there of….

I think everyone would agree that the goal of social media is to create community. To create community you need interact...

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Every Hospital needs an Insider

Over the last couple of days I have seen several online post here in the Austin, Tx area telling central Texas residents...

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Why are Hospitals not Social?

I have now seen this report mentioned by several bloggers I follow on a regular basis so I decided to download the repor...

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Benefit vs Privacy 2010

In a recent blog post Seth Godin asked the question: “Do you actually care about privacy? To which he concluded &#...

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Prescriptions and what It has to do with Social Media

If you are prescribed medication by a trusted physician who tells you, if you follow the prescribed plan, what the expec...

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Location, Location, Location… 3 Reason’s Hospitals Should Use Location Based Services

Now with the launch of Facebook Places those who visit hospitals have several ways to “check-in.” More and m...

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How Livestrong could have helped Apple fix “Antenagate”

A lot has been made about Apple and how they handled “antenagate 2010.” If you followed along you know the i...

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When I was your age… We used a mouse.

I was recently watching my 3 year old use my iPad. It was very interesting to see how he simply used it. No questions, n...

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The 4th ‘P’ ~ Plan ~ The Social Marketing Mix

~ Policy, Purpose, People, and Plan ~ Today I am wrapping up my four part series on the ā€˜4 Pā€™s of Social Media.ā€™ Y...

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