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strategy

I am NOT sure it is possible to be a Social Media Expert… Yet.

Not a day goes by that don’t receive an email or Twitter DM with a subject line like one of these: “Get more...

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If You Build “It” They Will Come…

How often, when addressing audience building, do you hear:   “If you build it they will come” In a rece...

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It’s not about winning… It’s about being in the game.

As I see it we are too worried about numbers. Don’t get me wrong numbers are important (and I will talk more about...

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