I was listening to a podcast of a recent sermon from Matt Chandler, Teaching Pastor at the Village Church in the Dallas/FTW area, and he brought up an interesting concept. He was speaking on “A Call to Pray,” and here is what he says:
My hope is to try to move us a little bit away from discipline and into delight. Because I think the best motivator out there isn’t discipline, but rather it’s delight. If you delight in something, you will be far more apt to be disciplined at something rather than just trying to create discipline in your life in the hope that it will bring about delight. If you love something, if you love doing something, you’re much more apt to do it and actually build things into your life that enable and empower it. If you don’t delight in it, then regardless of what kind of discipline you put in place, you’re going to stumble, fall, fail and give up.
Maybe we have been going about social media all wrong in hospitals? Maybe we keep trying to put programs, infrastructure, and guidelines (“discipline”) in place to make social media successful.
Maybe we should spend our time finding those who want to connect with patients in a new way, those who feel emerging technologies should be a focal point (“delight”), and use those resources and people for advancing ways we connect with employees, physicians, and patients.
I am not saying we should not have policies, guidelines, training, etc… but we do need to find those who really understand the goals and missions we are trying to advance with social media.
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