
In this white paper, ZocDoc draws on recent studies and expertise from digital healthcare leaders to interpret these changes. Diving into web, mobile and social media best practices, ZocDoc also offers a unique interactive ROI calculator and a guide of questions for physician to ask marketing or social media vendors.
Giving insight into the benefit of review sites and reputation management, Reed adds “Word-of-mouth recommendations have always been the most impactful and meaningful form of advertising, People trust their ability to research online, so it’s not really surprising that this translates.”
To download a copy of Marketing for Healthcare Providers, visit http://www.thedoctorblog.com/whitepaper/marketing-for-doctors-healthcare-providers/
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